A refer-a-friend bonus can be a great idea for all involved but this type of casino promotion is also risky. This article is about how the refer-a-friend bonus can turn into spam.

It is very common for casinos to encourage their players to invite friends to join. It is a very simple marketing method and players get the chance to make some extra bonus money while getting the company of their friends. Sound like a win-win for everyone. The thing with refer-a-friend bonuses is that they easily turn into spam. Not every player understands how to use his mail register in a polite and proper way. When spam emails come from friends they are hard to avoid but everyone can make sure not to create the annoyance.

The Refer-a-Friend Bonus

Refer-a-friend bonuses can be small or big. They are given to existing players in order to fish for new clients. The idea is not only to create a larger player pool by direct commercial it is also to make the casino a quality one with players who know each other. If there is a refer-a-friend bonus the player usually only needs to enter his friend’s email and then the casino takes care of the rest. The moment the friend makes a deposit the bonus money will show up in the player accounts.

Who is a Friend?

Email addresses are easy to get a hold of. In many ways they are much more open for use than telephone numbers. If you know someone it is usually very easy to find their email by just making a search on their name in one of the search engines. This possibility makes it easy to call just about any connection a friend. It is important to stop and think about whom is really a friend. Is it enough to have met once or should one be in contact on a regular basis to be considered friends that exchange refer-a-friend bonuses?

Avoiding Spam

It is really crucial to determine who you friends are since this will be your best weapon against spam. First of all you shouldn’t send any refer-a-friend bonuses to anyone that can’t be considered your friend. Even if you know their name and face they might find it highly annoying to get casino invites from you instead of a regular “hello, how are you?” At the receiving end it is pretty easy to avoid spam since you usually know exactly whom you can expect serious mail from and what is just a mass email.

Using the Bonus Politely

To stay polite about sending refer-a-friend bonus offer you should consider contacting your friends separately. Tell them that you have joined a new casino that you like and that they will find invites in their email. This makes it more polite to use this type of promotion and friends will surely appreciate your sensitivity.

Summary

To use the refer-a-friend bonus politely you need to figure out who you real friends are. Sending this promotion to acquaintances usually equals spam and it could give you a bad name in the long run.